Bonuses begin July 20th and go away July 31st! Get on the waitlist here for Early Bird Access to over $400 in bonuses and savings!
Are you ready to stand the F out?
Unique AF is your blueprint to building magnetic brand messaging to target your Dream bride and stand out in a sea of competitors online.
I'm Ready!
Unlock everything you need to start booking Dream Brides faster, easier, and without spending hours on social media or paid listings.
Unlock Your USP Today!
You dream of working with high quality luxury brides.
But you have no idea how to stand out from your competition and make brides choose you to be there on their big day.
Or how to attract brides that are so excited to work with you they don't take for-ev-er to respond to your emails.
You want to get paid your "worth", but you struggle to define the value of what you do and wind up with price shoppers or getting ghosted altogether.
You're not alone, and it's time to break the cycle and finally take control of your marketing following a proven system.
You feel like you've tried everything.
- Pumping out Reels like there's no tomorrow...
- Taking all the classes and practicing your styles every chance you get...
- Contacting venues and wedding planners for referrals...
But all it does is suck up more of your time without generating enough paid clients to justify.
Craft a cohesive visual brand identity
You'll learn how to create a visual identity that resonates with your Dream Brides. From colors to aesthetics, every element will align seamlessly, leaving a lasting impression on your brides and setting you apart from the competition.
Get picky about when you work and with who
It's time to define your Dream Bride! You can work only with brides that book quickly, pay your rates without question, get married at the venues you love to work at, and are a joy to work with instead of a drain on your sanity.
Discover what makes you their incomparable choice
Never fear competition again. Stop racing the bottom trying to be "affordable". And find your secret sauce that nobody can ever duplicate. It's time to get truly Unique As Fuck.
I WISH THIS EXISTED WHEN I STARTED.
They drill into our heads that we have to be good a what we do and yes, we do. But NO ONE tells you how to actually run a business and not make yourself crazy. For years I wasted time trying to fit into a box, making myself into something I thought would make me more successful. Instead I discovered I was limiting myself by not letting my true self shine. Now that I've taken what I learned from Sue to revamp my brand to match my identity and not try to copy what I see online, I'm happier than ever! My business is thriving, and my clients feel like unicorns.
– Yisell, Yisell Santos Hair and Makeup
I've included everything you need to build your unique brand messaging that draws in your Dream Brides.
So you can have the business you've always imagined!
You don't need another $300 updo class to book more brides. You need a proven system to attract high paying brides easier and faster so you can focus on creating an experience they'll be raving about to their friends for years to come.
By the end of the program, you’ll…
- Unlock Your Dream Bride Avatar: I'll guide you through defining your Dream Bride avatar. No more guessing games—discover who your ideal clients truly are, their desires, and what makes them tick. This targeted approach ensures you're focusing your efforts where they truly matter.
- Craft a Cohesive Brand Visual Identity: Your brand visuals should speak volumes about your expertise. You'll learn how to create a visual identity that resonates with your Dream Brides. From colors to aesthetics, every element will align seamlessly, leaving a lasting impression on your brides and setting you apart from the competition. This is way more than just a fancy logo.
- Craft Magnetic Brand Messaging: Tired of hearing crickets when you put your message out there? "Unique AF" empowers you to create brand messaging that's not just heard, but celebrated. Identify your unique selling proposition and harness the power of words to captivate your Dream Brides, compelling them to choose you over everyone else.
No more struggling. No more worrying. No more wasting time.
The course is accompanied by printable PDF workbooks and multiple guides and/or templates to help guide you through the process of transforming your business and saving you hours of time.
- Fonts Guide
- Color Palette Guide
- Brand Design Template
- Branding Shoot Checklist
- Branding Workbook
You'll also get access to these bonuses...
Behind The Brand Masterclass
If it's time to update your headshots or team photos to craft a more cohesive visual brand, this masterclass will walk you through step by step how to ensure your images are flawless and you capture tons of content for future marketing! Make the most out of your session with my hot tips!
Build Your Portfolio with Styled Shoots Mini Course
Fill your portfolio with images of your Dream Brides at venues you want to work at! Never get frustrated with bad images or even worse- useless images- again! Includes video lessons and detailed workbook.
I don't want burnout to hold you back anymore, so I'm going to make this a no-brainer for you.
I could be charging a lot more for this (and I probably should be...)
But I don't want price to be a factor between you seeing success and not seeing success.
Which is why I’m basically giving away nearly $800 of value.
You can get instant access to everything for 3 monthly payments of only $105!
SAY NO MORE! I'M IN!Ready to start attracting more Dream Brides with my Signature System?
- Lifetime Access to Unique AF (Valued at $297)
- PDFs, Templates, & Workbooks (Valued at $97)
- Styled Shoots Mini Course (Valued at $297)
- Behind the Brand Masterclass (Valued at $97)
$297
GET INSTANT ACCESS$105
GET INSTANT ACCESSJoin Us Before Doors Close
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Read what fellow Unique AF students have said about their experience inside the program...
This course is truly Unique AF.
This program is truly unique AF in it gives you the map to how to get where you want to go, but you decide what your journey looks like. It helps you to stand out in a unique way on your own instead of giving them a “this is who you should be guide.” Module 6 was a game changer. If anyone was thinking about joining I would tell them "DO IT!" Especially if you're looking to find who you are as an artist and why that makes your company what it is.
– Jenna, Brushes and Brows
I've taken other marketing courses...
with seemingly unrelated prompts for identifying my ideal client. I never really understood how knowing how a client likes her coffee (for example) was beneficial or helped me create a brand that would attract her. I liked how this information took those principles and applied them to our very specific niche in the industry. It even gave me a lot of content ideas. I really enjoyed making the connection between what brides say they want and then interjecting those keywords into my marketing.
– Amy, Grace Mae Bridal Hair
Sue digs down deep.
The two words that come to mind for this course are thought provoking and strategic. Sue digs down deep with you in the modules to make you think about talents you possess, and how to better serve your Dream Bride by positioning yourself in a way that allows your clients to see you as the answer to their problems and an expert. Sue's forward thinking educational style is what the beauty industry needs. Talent is a necessity, but she has made it quite clear that it will only get you so far. Creating and maintaining demand for services is a vital skill.
– Ashley, Ashley Laura Beauty
I'm Sue!
I used to be just like you. I was overworked. Under paid. My bridal business was running my life and ruining my relationships. I considered myself successful, but that success was coming with a high cost. I realized I was working harder, not smarter. Something had to give.
Let's face it- school only teaches you the basics of how to pass state boards. It doesn't teach you how to run a business: how to manage finances, pay your taxes, advertise, market, set prices, take photos, and the million other things you need to know to be not only successful but profitable without being burnt out.
I created Unique AF and the Beauty Business Collective to help bridal hairstylists and makeup artists achieve unlimited success and satisfaction in the business without the struggles and stress I experienced.
I've started and built three different bridal beauty businesses over the last 16 years, both as a solo artist and as the owner of a team of stylists covering multiple states. Along the way, I took business classes, updo classes, makeup classes... so many classes. I piecemealed it all together with some templates from the internet and whatever guidance I could siphon from the chat groups on Facebook.
But there is a better way, and it's all inside my courses. Ready and waiting like a perfect roadmap with all the detours avoided for you.
Is Unique AF for you?
- You pride yourself on delivering exceptional work. However, you struggle with reaching the right clients who truly value your craftsmanship.
- You possess incredible skills, yet you're lost in a sea of competitors, struggling to stand out.
- You're tired of facing clients who haggle over prices instead of recognizing your value.
- You aren't sure how to confidently create a website or social media presence that targets the specific brides you want to work with most
- You don't want to get your business more aligned with dream AF brides
- You don't want to grow your business sustainably and would rather hustle until you burnout
- You couldn't possibly make any more money than you already do
- You love working harder instead of smarter
- You've already built a profitable & sustainable bridal business and could benefit more from 1:1 coaching instead
If you're still reading this, there's something holding you back.
You might be asking yourself...
How does the program work?
How fast can I expect results?
How soon can I get started?
Do I need to attend anything live? I'm busy with weddings!
Ready to start attracting more Dream Brides with my Signature System?
- Lifetime Access to Unique AF (Valued at $297)
- PDFs, Templates, & Workbooks (Valued at $97)
- Styled Shoots Mini Course (Valued at $297)
- Behind the Brand Masterclass (Valued at $97)
